MAKEUP CONCEALERS

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CONCEALER

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WHAT IS CONCEALER?

Concealer’s name says it all: It’s a versatile cosmetic that evens skin tone, helps brighten the undereye areas to eliminate the look of dark circles and conceals blemishes. It’s typically applied after foundation to further even out skin’s complexion.

Concealers come in liquid and cream forms and offer coverage that ranges from sheer to full in matte, dewy and satin finishes. For 24 hours of full matte coverage, try Pro Longwear Concealer.

WHAT IS FULL-COVERAGE CONCEALER?

Full-coverage concealers are primarily used to cover red spots, acne scarring, dark spots or other blemishes you’re looking to hide. Sheer coverage provides subtle coverage, allowing your natural skin tone to show through. Full-coverage, cream-based concealers help you achieve an immaculate, blemish-free-looking complexion while still being lightweight enough to wear under the eyes without creasing or caking. Try Studio Finish SPF 35 Concealer for a full-coverage, natural finish with the added bonus of SPF 35 sun protection – perfect for daily wear.

LIQUID VS. CREAM CONCEALER?

When choosing between a liquid vs. cream concealer, consider your skin and the look you want to achieve. Liquid concealers are thinner and more versatile, offering sheer-to-medium coverage with buildable matte and satin finishes. They’re perfect for days where you want light coverage while still correcting small spots or brightening the undereye area. We recommend the Studio Fix 24-Hour Smooth Wear Concealer – a lightweight, long-wearing liquid concealer that provides a natural matte finish.


Cream concealers are thicker and offer more opaque coverage. They’re typically worn over your foundation on days you’re looking to really cover up specific areas. The Studio Finish SPF 35 Concealer is a perfect way to discover the power of cream concealers.

WHAT IS MATTE CONCEALER?

Not every concealer is made the same. Some offer radiant finishes, which give skin a luminous quality; some concealers provide a satin finish, which gives your skin a natural look. Matte concealers are perfect for oil-prone skin because they help visibly reduce shine, giving you smoother, immaculate-looking skin. The Pro Longwear Concealer, our lightweight liquid, long-lasting concealer, provides a comfortable matte finish that lasts all day.

WHAT IS NATURAL-FINISH CONCEALER?

Natural-finish concealers give skin that I-woke-up-like-this effect. They give you a no-makeup makeup look while still doing what concealers are meant to do: camouflage blemishes and colour-correct skin. Try the Pro Palette Studio Finish Skin Corrector x 6 to discover the power of full-coverage, long-wearing correctors that leave skin looking naturally immaculate.